About Us
Fresa Cosmetics was born out of my desire to create something I could truly call my own. Inspired by my love for makeup and driven by the success of other Latina-owned brands, I wanted to build a business that not only reflects my personal style but also empowers others. Growing up, the word "fresa" or "niña fresa" was often used negatively, to mean bratty or spoiled. But I see it differently. To me, being "fresa" is about being confident, girly, and unapologetically yourself—someone who knows what she wants and goes after it. I embraced the label, and now Fresa Cosmetics celebrates that spirit.
At Fresa Cosmetics, I currently offer a wide variety of lashes, from natural-looking styles to full glam. Some of our lashes even feature cute butterfly decals! Both lines are incredibly soft, reusable, and designed for the modern girl who loves versatility. I’ve also launched an eyeshadow palette called Shortcake, inspired by the sweetness of strawberry shortcake, and I can’t wait to expand into more products in the future!
This brand is a reflection of who I am—filled with pink, glitter, and a love for all things girly. My goal is to build a successful business that supports not just myself, but also my family, while inspiring others to feel confident and beautiful in their own skin.
Thank you for joining me on this journey. I hope Fresa Cosmetics brings a little extra sparkle to your life!